FREE Live Virtual Event | Feb 5, 2025
From Zero Media Calls to 'Can You Be On The News Tomorrow?'
How One Overlooked Expert Went From Hidden to Sought-After in Less Than 24 Hours
(And The Counter-Intuitive Media Secret That Will Do The Same For You)
Meet the 'Overlooked Expert'.
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The Real Reason Nobody's Discovering Your Expertise (Yet)
You've done everything "right." Built the expertise. Earned the credentials.
Maybe even written a book or launched a successful business.
But when was the last time someone reached out to YOU for an opportunity?
When did someone last say "I saw your work and we need your expertise"?
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There's a reason why certain experts seem to magnetically attract opportunities while others remain hidden - and it has nothing to do with their qualifications.
In fact, you might already have more expertise than they do.
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Just ask Atlas, who went from zero media attention to being on reporters' speed dial in less than 24 hours.
"I was on the Wi-Fi talking to two news outlets on the flight home... and was on the news the very next day, twice."
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Now when opportunities arise in his industry, he's the one getting the calls.
"I can hit up the reporter, I can hit the news desk and be like, 'Hey, if you want, I can help with this segment' and I get responses on that.
I never had that before."
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Imagine having that kind of instant credibility.
Where instead of trying to convince people to notice your expertise, they're coming to YOU because they've already seen you as the authority in your space.
And what did you get? Good information... but no real results.
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This isn't about learning more theory or adding another certification to your wall.
It's about getting immediate, tangible results through a proven system that's already working for experts just like you.
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One of our recent experts had already tried everything - spent thousands on high-end courses, invested in leadership training, even hired coaches.
But nothing moved the needle.
Then he discovered our media strategy.
Within 24 hours of learning our system, he was booking his first news appearances.
Now he has direct access to news desks and reporters who actively seek his expertise.
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This means you can stop throwing money at long-term "solutions" that might pay off someday.
Instead, you'll have a clear path to turning your expertise into real opportunities - opportunities you can start pursuing immediately after this masterclass.​​​​
The 'Inside Language' That Gets Media Attention
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You see other experts on the news
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You know you could provide that same value
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But the whole media world feels like a mystery
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Who do you contact?
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What do you say?
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How do you stand out?
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There's a specific language that media outlets respond to.
A way of positioning yourself that makes them want to feature you.
And once you know it, getting media attention becomes surprisingly simple.
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Before learning the exact same insights you're going to learn at this virtual event, our attendees faced the same uncertainty.
Now they have reporters actively seeking their insight.
They know exactly when to reach out, what to say, and how to position themselves - because they learned the inside workings of how media really operates:
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✓ Know exactly who to contact
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✓ Understand when to reach out
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✓ Have the right words ready
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✓ Position yourself perfectly
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✓ Get responses when you pitch
Hear What Happens When Experts Finally Learn The 'Inside Game' of Media Success
"overcame some of my fears in real time"
"not only do I feel super knowledgeable in how to go about speaking, getting in touch with journalists, being on the media, things like that. But he then immersed us in the experience of being in the studio and being on stage."
- Mandy Morris
"distill your message"
"we got to come distill our message and come out with a polished, concise, clear idea of what we were doing, what we want to be known for."
- Bomi Anise
Meet The Speakers

Mark Albert
Peabody Award-winning journalist, former CBS News veteran who's interviewed Bill Gates and created Hearst Television's first National Investigative Unit.

John Bates
Trained over 12,000 leaders including NASA astronauts and Johnson & Johnson executives. His clients have delivered 92+ TED and TEDx talks.
Here's Exactly What You'll Get in This Free Masterclass:
​40-minute live masterclass on February 5th at 6PM ET.
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✓ Learn the exact media positioning framework from CBS News veteran Mark Albert
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✓ Discover the authority-building secrets from TED format expert John Bates
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YOU'LL DISCOVER:
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✓ The counter-intuitive approach that gets media attention within 24 hours
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✓ How to position yourself so news outlets come to you (not the other way around)
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✓ The exact language patterns that make reporters want your expertise
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✓ When and how to pitch yourself for maximum response
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✓ The simple framework for turning one media appearance into multiple opportunities
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Due to the interactive nature of this virtual event, spots are strictly limited.
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Click the button below to reserve your spot now.
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